BORNTOSTANDOUT®
BORNTOSTANDOUT is a contemporary perfume house born in Seoul, South Korea, in the city's most famous and unique area: Itaewon Street. True to its name, BORNTOSTANDOUT makes a strong impression right from the first glance - with a concept and scents that leave a lasting impact.
BORNTOSTANDOUT is a breath of fresh air, showcasing a special sensitivity to cultural production, inviting us to reflect on our position in the world and welcoming new cultural insights into the invisible world of fragrance. The scent of BORNTOSTANDOUT strikes a perfect balance between contemporary and niche. It embodies the spirit of constant flexibility, innovation, and uniqueness of the era, standing out as distinct and exceptional unlike any other brand. It can be said that the fragrance of BORNTOSTANDOUT is particularly vibrant and trendy - characteristic of brands originating from South Korea. The brand's rebellious and unique nature, which challenges the industry standards, has quickly positioned BORNTOSTANDOUT as one of the Asian fragrance houses that has been "shaking up" the perfume industry for the past two years.
Sweeping markets from East to West, BORNTOSTANDOUT has now officially arrived in Vietnam through exclusive distribution by Heimat Global Trading. BORNTOSTANDOUT is definitely an experience not to be missed in 2024.
Born To Stand Out - We rebel against the standards.
